R. Rock Enterprises [RRE] provides private art consultation services connecting both emerging and established artists with a variety of unique collectors. Specializing within innovative and creative culture, our focus is contemporary fine art that has transitioned from the external world of street art and graffiti into today’s art marketplace.
WHO WE ARE
RRE is founded and managed by Roger Gastman, curator of culture. Gastman has spent his life surrounding himself with the creative culture of graffiti and street art. He co-curated Art in the Streets at the Museum of Contemporary Art, Los Angeles in 2011, the most ambitious exhibition in the history of graffiti. The exhibit granted graffiti and street art an institutional and academic platform, further certifying its credibility next to other prominent genres.
The category of contemporary street art is no longer a subculture but instead a billion dollar industry, amassing attention and interest by both the public and scholars. The Los Angeles Times said, “Gastman has carved a niche in the scene, one that allows him to help artists whom he admires.” RRE has remained at the forefront of the street art movement, which has allowed Gastman to help develop the careers of emerging artists within the genre.
WHY COLLECT ART
Once only practiced by the privileged class, collecting art has become more attainable through its range in cost and undeniable demand. Art is an affordable commodity, which appreciates in value and it is a cultural cachet for anyone. In 2011, The New York Times said, “Graffiti/street art is the most influential art movement since Pop.” Sotheby’s, Doyle New York, and other influential auction houses have noted record sales in street art. In recent years, countless notable institutions have further maintained the reputation and validity of these urban art styles, building demand in the marketplace.
Collecting art is not just for investment, it is also to support the voice of the progressive culture and for the love of the arts. Art has the ability to personalize both your home and office as deeply as family photos and memorable keepsakes. Most importantly, collect art that you enjoy, works that you will love living with, talking about and showing your friends and guests
WHAT WE DO
As private advisors, we work on building dynamic collections for our clients based on cultural relevance, aesthetic taste, and budget. We find available artworks; send our clients images and details, and then move forward based on their interests and assessments. Our unique relationship with acclaimed artists, emerging talent, and connections to their studios, provides a significantly unmatched advantage over outside galleries and dealers. We can arrange exclusive access to back catalogs and commissions. Along with effective research and evaluation, RRE has a distinct position within private art consultation.
STRATEGIC PLANNING + SERVICES
In addition to providing services for the acquisition of artwork, RRE advises on placement and design aesthetics. We understand that for many collectors, a gallery display of artwork is unlikely, placement within the interiors of homes and offices are intended and more suitable. Services for full strategic curation and placement of artwork within specific parameters can be provided.
Prior to buying, clients can send us photos of their interiors for spatial consideration to allow us to assist in rendering how a particular artwork will come to realization within the intended space. For our client’s benefit of increasing their own personal awareness of the current art culture, we also continually inform on specific art-related developments.
RRE keeps our clients updated on books to buy, exhibits to see, interviews to read and events to experience. The ever-expanding nature of the art market, with its relentless trends and breakthrough talents, make the practice of collecting art an ongoing journey.
As well as providing detailed services for private buyers, RRE meets the business needs for artistic goals through art consultation, acquisition and installation. Our corporate services aim to be both selective and specialized through our ongoing professional management. Along with working in creating new collections, we strive to broaden the perspective of already established collections in order to enhance a company’s profile in the current world of art.
The necessity behind a dynamic corporate art collection is not simply in its investment properties and decoration, but moreover its influence to encourage employees to think creatively. A skillfully curated collection has the ability to create a unique aesthetically pleasing work environment, which fosters originality and innovation, while also making a statement about its corporate culture and identity. The opportunity for loaning and gifting artworks within a collection to major institutions and museums also enables a company to associate with other notable organizations and participate in philanthropy. Alike to its personal impact, art has the power to transform a company, improve lives and educate.
It is our goal to provide contemporary artists with a platform to showcase their innovative work outside of a museum or gallery setting and off the streets, into the hands of collectors and fans. Likewise, we strive to provide collectors information and access to this type of contemporary artwork by established and burgeoning artists.
While various factors influence collecting art, it ultimately comes down to the personal connection a collector has with a particular artwork and/or artist. We are honored by the relationships we have established and continue to build with both artists and their collectors.